One of the most effective uses for Augmented Reality is the visualisation of physical products, where they can be brought to life in 1:1 scale right front of you. It’s especially useful when products are large, heavy and hard to demonstrate. Equally useful is the ability to add accessories, change colours, show internal exploded views, all in real time.

If you want to empower your national (or international) sales force or even your clients, allowing them all to get up close and personal with your products, easily and cost effectively, there is nothing like AR.